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Newfoundland hero
IDI Awards 2018

A Grand Time in Newfoundland.

Our challenge was to design a logo, visual identity and website framework for a series of exhibitions curated by the Irish Traditional Music Archive (ITMA), the guardian of the largest collection of Irish traditional music in existence. The website's framework needed to be designed so that it could be applied across a series of future digital exhibitions which would be modern and unexpected in their execution.

Newfoundland intro
Newfoundland approach
Newfoundland colour
Newfoundland separator

The Results

The result is a refreshing and surprising website which makes for an experience that doesn't overwhelm but puts the user in control. It draws the viewer in by presenting a lot of different content in an attractive and immersive fashion. The framework is ready-made for applying to future digital exhibitions.