Work: Brand Strategy

Brand Strategy _ Brand Identity _
ATA Engineering Group

ATA designs, manufactures and supplies precision industrial tools to leading manufacturing industries, including aerospace, automotive and power generation. As part of a strategy to streamline and simplify operations we led a brand refresh that positioned the company for future and further growth.

Explore
Brand Strategy _ Brand Identity _
Pippo

A brand identity for Pippo, a new online and app offering from Clanwilliam Health that aims to transform how GPs communicate with their patients, offering an easy, quick and convenient way to book appointments online with ease.

Explore
Brand Strategy _ Brand Identity _
Retail Excellence Ireland

Retail Excellence Ireland (REI) is a non-profit organisation that supports Irish retailers. They asked us to develop a brand identity that aligns with its vision to champion, support and grow Irish retail and promote excellence comparable to the best in the world.

Explore
Featured image
Winner Kinsale Shark Awards 2019
Brand Strategy _ Brand Identity _
Orbidal

A new name and identity for Tenderscout, an up-and-coming start-up that found itself at a critical transition point towards becoming an established business.

Explore
Thumb
Highly Commended Transform Europe Design Awards 2020
Brand Strategy _ Brand Identity _
Concern Worldwide

Creating a cohesive brand toolkit – including tone of voice guidelines – for Concern Worldwide's global brand refresh would reflect the organisation's new unified approach and flex for different audiences across multiple platforms and geographies.

Explore
ITMA Hero 2000x1125px
Brand Strategy _ Brand Identity _
Irish Traditional Music Archive

A contemporary brand identity for the Irish Traditional Music Archive (ITMA), the guardian of the most extensive collection of Irish traditional music in existence, that also pays homage to the Archive's historic origins.

Explore
Umusic 1
Brand Strategy _ Brand Identity _
Umusic

Universal Music Group is the biggest record label in the world and home to a diverse roster of artists across an iconic array of labels. UMUSIC, the business-to-consumer side of the business has been around for 10 years. So too had its logo. That’s why Universal Music Group approached us about a new visual identity for the UMUSIC brand, one which could help stamp its mark on the next decade.

Explore
TU 2000x1125px
Brand Strategy _ Brand Identity _
TU Dublin

A new approach to third-level institutions demanded a bold, modern and dynamic identity that personifies the impact TU Dublin will have on the higher education landscape.

Explore
Hero tuhf
Selected for 100 Archive 2019 100 Archive 2019
Brand Strategy _ Brand Identity _
TUHF

Tallaght University Hospital Foundation (TUHF) is the independent arm of Tallaght University Hospital concerned with fundraising for research and other projects, as well as building the hospital’s brand image. Our brief was to create an identity for TUHF that would speak to its core audiences of hospital staff, fundraising groups in the vicinity, corporate donors and members of the general public.

Explore
Fórsa Hero 2000x1125px
Brand Strategy _ Brand Identity _ Website _
Fórsa

Red Dog was commissioned by a steering group representative of The Civil, Public and Services Union (CPSU), Public Service Executive Union (PSEU) and IMPACT to develop a name and identity for a new union, which would unite more than 80,000 members to become the second largest union on the island of Ireland.

Explore
Jhpiego Hero 2000
Brand Strategy _ Brand Identity _
Jhpiego

Based in Maryland, Jhpiego, an affiliate of Johns Hopkins University, has been breaking down barriers to high-quality healthcare for the world's most vulnerable populations for more than 40 years. In order to engage effectively with potential funders, they needed a new identity to communicate their mission and values with greater impact, personality and focus. All of this with a name that some people (ok, a lot of people!) find challenging to pronounce. So, before we go any further: jhpiego = jay-pie-go. Easy!

Explore